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The Perfect Holiday Gift

The holiday season is quickly approaching and something many of us look forward to all year long. It is the season of giving and being able to connect with loved ones that you have not seen in quite some time. It is a reason to bring people together, to reminisce and...

A Diamond is Forever, or is It?

A diamond is forever…that’s the slogan…but is it? With the emergence of lab grown diamonds, it begs the question. Is it forever? What is a diamond if not carbon under intense pressure. So if most of the world is made up of natural carbon atoms then diamonds are...

For Consumers, There’s No Beating The Live Voice

There will never come a time when zero communication between businesses and their clients is acceptable. Naturally, it’s important for there to be ways to get in touch and interact in order to build brand loyalty. In today’s world, there are many different ways to...

3 Fresh Jewelry Marketing Techniques For The Fall

With the fall season officially getting underway this Saturday, there will be a shift in the way people approach their shopping routines. This is especially true for those who plan on shopping for jewelry. As all jewelers and fashion-conscious people alike are aware,...

Keeping The Victims Of 9/11 Forever In Our Hearts

Today is a day that will forever live in infamy. Very sadly, for the past 17 years, we have all had no choice but to acknowledge September 11th as one of the most horrific days in modern history. Surely, no one who was around in 2001 needs to be reminded of the...

The Human Touch Offered By The Telephone Can’t Be Beat

In the year 2018, we have more ways to communicate with each other than ever before. Between all of those social media platforms, messaging apps and our email accounts, it’s practically impossible to not stay in touch. There is something about all of those modes of...

Why Is It So Important To Meet Your Customers In Person?

In today’s world, we have the ability to communicate with each other in a myriad of ways. Text messaging, emailing and social media messaging have all become incredibly popular modes of staying in touch. However, all of them combined can’t replicate the experience of...

Can Back To School Season Be Profitable For Jewelers?

We are currently in the midst of what retail pundits call the second busiest shopping season of the year. Apparently, back to school season is second only to the obvious end-of-year holiday celebration in terms of seeing boosts in retail sales. With the start of...

3 Ways Phone Agents Endear Themselves To Customers They’ve Never Met

The phone is an interesting device, isn’t it? It has truly stood the test of time. In a world that currently houses such communication tools as social media accounts, messaging apps and email, the telephone remains the top way for businesses all across North America...

Why August Just May Be The Perfect Month For Your In-Store Event

Today is somewhat of a bittersweet day for most people. The beginning of August signifies that the summer is approximately halfway complete. A month from now, families all over North America will be preparing for the back-to-school season, having no choice but to...

Keeping Them Coming Back: A Key To Business Success

“There’s No Business Like Show Business”. This title of a 1946 song, written by Irving Berlin, and later spawning a movie of the same name, has become a popular idiom all throughout North America. However, at TK Enterprises Inc., we’d imagine that retailers from all...