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5 Ways to Increase Foot Traffic at a Brick & Mortar Retail Store

My retailers are finding that traditional shopping which used to be at a brick & mortar store are now migrating to online shopping. How do retailers combat this?  How can they get customers in to their store, increase foot traffic and hopefully increase sales? The...

Vegas Baby

They say, “What Happens in Vegas, Stays in Vegas”. But for us here at TK Enterprises, what happens in Vegas comes home with us.  And that means lots of new business and new prospects. For just over a week, the jewelry industry descends on Las Vegas to showcase new...

The Beauty of a Pearl

The creation of a pearl is, in and of itself, a beautiful thing. Often called Gemstones of the Seas, they are rare and amazing. Contrary to popular belief, it is not a grain of sand that enters the oyster, but a parasite. The parasite enters the oyster’s shell and is...

Happy National “All is Ours” Day!

Nowadays, there’s a National Day for almost every day of the calendar.  Something to celebrate - everything from Hot Dogs to Administrative Assistants! On April 8th, people around the world observe National “All is Ours” Day.  There are two ways to look at this day. ...

The Perfect Holiday Gift

The holiday season is quickly approaching and something many of us look forward to all year long. It is the season of giving and being able to connect with loved ones that you have not seen in quite some time. It is a reason to bring people together, to reminisce and...

A Diamond is Forever, or is It?

A diamond is forever…that’s the slogan…but is it? With the emergence of lab grown diamonds, it begs the question. Is it forever? What is a diamond if not carbon under intense pressure. So if most of the world is made up of natural carbon atoms then diamonds are...

For Consumers, There’s No Beating The Live Voice

There will never come a time when zero communication between businesses and their clients is acceptable. Naturally, it’s important for there to be ways to get in touch and interact in order to build brand loyalty. In today’s world, there are many different ways to...

3 Fresh Jewelry Marketing Techniques For The Fall

With the fall season officially getting underway this Saturday, there will be a shift in the way people approach their shopping routines. This is especially true for those who plan on shopping for jewelry. As all jewelers and fashion-conscious people alike are aware,...

Keeping The Victims Of 9/11 Forever In Our Hearts

Today is a day that will forever live in infamy. Very sadly, for the past 17 years, we have all had no choice but to acknowledge September 11th as one of the most horrific days in modern history. Surely, no one who was around in 2001 needs to be reminded of the...

The Human Touch Offered By The Telephone Can’t Be Beat

In the year 2018, we have more ways to communicate with each other than ever before. Between all of those social media platforms, messaging apps and our email accounts, it’s practically impossible to not stay in touch. There is something about all of those modes of...

Why Is It So Important To Meet Your Customers In Person?

In today’s world, we have the ability to communicate with each other in a myriad of ways. Text messaging, emailing and social media messaging have all become incredibly popular modes of staying in touch. However, all of them combined can’t replicate the experience of...