+1 (877) 622-0195 info@tomkaufmann.com

Our Blogs

News and marketing tips

Calling & Collecting Customers to Your Business!

Who Are We? TK Enterprises Inc. is a sales and marketing company based in Windsor, Ontario, Canada.  The 3 primary services TKE offers are: Retail Telephone Event Marketing, Appointment Setting, and Sales Training. We have been in operation   since 1980. TK...

How Calling Your Customers Can Land You in Hot Water With the FTC

Were you aware that making a phone call to one of your previous customers could land you in the type of hot water that could see you receive a fine of $16,000? We’re willing to bet you had no idea. And why would you? As a jeweller, your expertise involves gold,...

Meet Our CEO

Many jewellery retailers have used TKE services to help drive traffic into their retail store and book appointments for events such as Bridal, Customer Appreciation, Estate Sales and brand specific such as LeVian, EFFY and more. Personal phone calls inviting customers...

Choose Your Words Wisely

Words are not simply sounds caused by air passing through our larynx. Words have real power. (Hebrews 11:3) We open our mouth and the words tumble out.  They can inspire, soothe, excite, even cause pain on the recipient.  So, as the old adage goes “Choose your words...

The Art of Winning the Hearts of Customers Over the Phone

Phone conversations don't allow for non-verbal cues such as hand gestures, facial expressions and other forms of body language to communicate messages. Therefore, when speaking with customers over the phone, company representatives must be very mindful of their tones,...

Why Aren’t You Calling Your Customers?

How can phone calls benefit the retailer? Phone calls are the only type of marketing where you are speaking with a customer live. This allows you to gauge interest from your customers, book appointments, or to simply be combined with other forms of marketing to create...

Inside TKE Enterprises – Jason Fenech

Here at TK Enterprises, we wanted to profile one of our own major team players at TK Enterprises. Many of you may have spoken to him on the phone or met him at a jewelry trade show but here are some details about him you may or may not know: Coming from a major...

5 Ways to Increase Foot Traffic at a Brick & Mortar Retail Store

My retailers are finding that traditional shopping which used to be at a brick & mortar store are now migrating to online shopping. How do retailers combat this?  How can they get customers in to their store, increase foot traffic and hopefully increase sales? The...

Vegas Baby

They say, “What Happens in Vegas, Stays in Vegas”. But for us here at TK Enterprises, what happens in Vegas comes home with us.  And that means lots of new business and new prospects. For just over a week, the jewelry industry descends on Las Vegas to showcase new...

The Beauty of a Pearl

The creation of a pearl is, in and of itself, a beautiful thing. Often called Gemstones of the Seas, they are rare and amazing. Contrary to popular belief, it is not a grain of sand that enters the oyster, but a parasite. The parasite enters the oyster’s shell and is...

Happy National “All is Ours” Day!

Nowadays, there’s a National Day for almost every day of the calendar.  Something to celebrate - everything from Hot Dogs to Administrative Assistants! On April 8th, people around the world observe National “All is Ours” Day.  There are two ways to look at this day. ...

The Perfect Holiday Gift

The holiday season is quickly approaching and something many of us look forward to all year long. It is the season of giving and being able to connect with loved ones that you have not seen in quite some time. It is a reason to bring people together, to reminisce and...