+1 (877) 622-0195 info@tomkaufmann.com

Our Blogs

News and marketing tips

How Important Is It To Talk To Your Customers?

It is often said that communication is the most important element of any strong relationship. As a jewelry business owner, it’s vitally important that you remember that each and every new individual who visits your store isn’t simply a potential customer – he/she is a...

4 Ways To Boost Your Bridal Jewelry Sales This Spring

With the spring season officially set to begin in less than a month, the jewelry industry is about to embark on one of its most celebrated times of the year: wedding season! It’s no surprise that a large number of couples choose to get married during the warmer months...

What Makes The Phone Such A Powerful Business Tool?

When Alexander Graham Bell invented the telephone back in 1876, it is unlikely that he envisioned it to become the global juggernaut that it is today. We’re sure he wouldn’t have been too surprised to see how useful the telephone would become. However, we imagine that...

Texting Found To Be Too Impersonal To Grow Relationships

Happy Valentine’s Day! On behalf of the entire TK Enterprises Inc. team, we’d like to wish all of you lovebirds a fun and exciting day today. We’d also like to send our best to all those who may not be celebrating Valentine’s Day as they are still looking for love. We...

Why Making Phone Calls Is Still Very Important To Your Business

It’s the year 2018. It’s a secret to no one that we live in an era where social media and the devices that connect us to them are all the rage. People have become very tech-savvy and internet-reliant. Information can easily be Googled within seconds using smartphones....

Preparing Your Jewelry Store For Valentine’s Day

Dear jewelers, welcome to your favorite time of the year! With February beginning tomorrow, you are undoubtedly preparing for the rush that comes with Valentine’s Day shopping. You don’t even need to be part of the jewelry business to know that the next two weeks mark...

Highlighting The Importance Of Networking In The Jewelry Industry

As we communicated in last week’s blog, the TK Enterprises Inc. team is currently attending the CBG San Francisco Show as an exhibitor. Presented by CBG Continental Buying Group, Inc., the incredible trade show is taking place at Hilton San Francisco Union Square...

Why It’s Important To Make Your Customers Feel Special

Throughout the holiday season, people everywhere go out of their ways to make their loved ones feel special. The act of gift-giving is one of the most popular holiday activities. One way of looking at it is that it’s a sign that we care about those who are closest to...

Making Personalized Service A Treat Your Customers Get

We’re less than a week away from Halloween! So, naturally there’s a whole lot of talk about “treats” going around. Treats, we’d like to point out, are something you should be offering the customers of your jewelry store all year round. And no, we’re not talking about...

Highlighting The Keys To Securing Repeat Business

Having customers is great. Having repeat customers is even better! But how can you be sure that the people who have already made purchases in your store will be willing to come back? It’s all about ensuring that you focus on the keys to securing repeat business! Key...